Introduction Nykaa is an Indian beauty brand that sells makeup, skincare, and wellness products. The marketing strategy of Nykaa includes its business model, general information, marketing...

Introduction Sugar Cosmetics is the fastest-growing premium cosmetics brand. The Business model of Sugar involves its business plan, revenue model, its competitors, SWOT Analysis and...

Introduction Nykaa is an Indian e-commerce company, founded by Falguni Nayyar in 2012 and headquartered in Mumbai. It sells beauty, wellness and fashion products across websites, mobile apps and 100+ offline stores....