Introduction Nykaa is an Indian beauty brand that sells makeup, skincare, and wellness products. The marketing strategy of Nykaa includes its business model, general information, marketing...

Introduction Nykaa is a market leader in the online beauty and personal care market (BPC) operated by FSN E-Commerce Ventures. The Business model of Nykaa involves...

Introduction Nykaa is an Indian e-commerce company, founded by Falguni Nayyar in 2012 and headquartered in Mumbai. It sells beauty, wellness and fashion products across websites, mobile apps and 100+ offline stores....

E-commerce has changed the way businesses operated. According to estimates, the e-commerce market size in India will reach US$ 111.40 billion by 2025....

Initial public offering, famously known as IPO, is the first step for making a company goes public and giving the ownership of the firm...

Nykaa is a personal, beauty-care, lifestyle products company. FSN E-commerce company is the parent company of Nykaa. There is euphoria in the bull market,...