Aditya Jain

233 articles

Product mix of Himalaya

Introduction The Himalaya Drug Company manufactures healthcare products under the Himalaya Herbal Healthcare brand, that contain Ayurvedic ingredients. Under this very brand, they offer their...

Product mix of Dabur

Introduction Dabur is one of the biggest Indian suppliers of FMCG and ayurvedic/health products. It has a global presence on almost all of the world’s...

Marketing Strategy of Dabur

Introduction Dabur India Limited (DIL) is the fourth-largest FMCG company in India. Dabur is India’s largest Ayurvedic medicine and related products manufacturer. The marketing strategy...

Product mix of Patanjali

Introduction The conglomerate Patanjali Ayurveda is an Indian FMCG company that manufactures food products, personal care, ayurvedic medicine and cosmetics. Patanjali promotes natural and ayurvedic...

Marketing Strategy of Nykaa

Introduction Nykaa is an Indian beauty brand that sells makeup, skincare, and wellness products. The marketing strategy of Nykaa includes its business model, general information, marketing...

Marketing strategy of Flipkart

Introduction Flipkart was the first eCommerce brand in India that started offering cash-on-delivery services. The marketing strategy of Flipkart includes its business model, general information,...

Marketing strategy of ITC

Introduction ITC Limited is an Indian multinational conglomerate company that was incorporated in 1910 under the name Imperial Tobacco Company of India Limited, later the...

Marketing strategy of Britannia

Introduction Britannia is one of India’s most respected and successful food brands, with a century of history and nine thousand crores in yearly sales. The...

Stay on op - Ge the daily news in your inbox